November 2017 – ARKS, ADAM AND AXARQUIA

In 1992, at an exhibition of my poster-style paintings, someone remarked to me in a disparaging tone, ‘you know Adam, these sort of pictures are to fine art what film music is to classical music…’ She meant the observation as an insult, and at the time, although I basically agreed with the premise of her analogy, I felt duly insulted. But soon afterwards I realised that it was her intent and her tone that had upset me, not her premise.

The fact was, I had always been a huge admirer of film music and its composers, several of whom I believed then, and continue to believe today to be geniuses in their own right, every bit as accomplished in their own way as their “classical” contemporaries (after all, what will be more listened to in a hundred year’s time, Elmer Bernstein’s score to The Magnificent Seven, or Pierre Boulez’s “explosante-fixe”?). So, having my work compared to movie tunes was for me, in its purest sense, a unintended complement.

Sure, it can be argued that poster artists are merely creating visual mood music to the given theme, but that is no bad thing, and if executed well, and with feeling, a great poster can be at least as impressive an image as any piece of “pure” art. Ultimately, as with the best film music, if the piece lives on in the memory and has the power to stir deep feelings then surely this means it is good and worthy art.

However, unlike my commissioned advertising work, my non-commissioned posters were a bit like movie music without a movie. And some time after this particular exhibition an album of exactly that type of music called Eternal Echoes was released by that greatest of British film music composers, John Barry (Lion In Winter, Zulu, You Only Live Twice, Midnight Cowboy, Born Free and The Ipcress File to name just a few masterpieces). I was initially quite dubious, but then, after listening to the record, I realised that it worked in exactly the same way as my “free” posters, with bags of atmosphere, lyrical content and just enough emotion to stir the blood.

As things turned out this style of work became my most enduring, heavily influencing the pictures I am making today (e.g. see my work now available at http://artcatto.com/artists/adamgreen/), and my love for movie music continues unabated.

Here are a selection of posters with architectural themes, another post, of more “human-centric” works will follow shortly…

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Given the amount of travel related material I present here, it might come as a surprise to regular followers of this site, that for about ten years, from the late 80’s to the late 90’s I suffered from a suddenly acquired, debilitating fear of flying.

Debilitating for about the first seven or eight years, to be accurate, as I gradually cured myself of the affliction over the final two or three years with a combination of judiciously applied strong alcohol and the advent of budget airlines – specifically easyJet. But thanks to that magical cocktail of Jack Daniels blended with Stelios Haji-Ioannou’s heroically mundane approach to commercial air-travel (a story for another post perhaps) I thankfully managed to rediscover my inner Frank Sinatra. However, unluckily for us, the height of my phobia coincided with our move to southern Spain.

If the move had been the total success we had originally anticipated then my fear of flying wouldn’t have been thrown into such sharp relief, but because of constant need to migrate, firstly to northern France, and then later, back to the UK, things became tricky.

For a period of about three years we had to make the journey, firstly from Malaga to Boulogne and then from Malaga to London, between six and twelve times annually. And, while some of these journeys anyway necessitated the need for a car journey, most of them would have been quicker, cheaper and easier by plane. But, as there was no way I could fly, and short of Dido giving me the Mr “T” Novocaine treatment (https://www.youtube.com/watch?v=DaJOeLuUD94), this meant that for all of those dozens of trips, we had to drive.

More often than not, and especially towards the end of the period, when “getting there” had become the sole objective, we would stick to the main roads and cover the route in as little as two and a half days (our record was 18 hours – Malaga to London – 1400 miles – door-to-door), but on occasion we would make a small vacation out of a drive, and take some significant detours, in France and/or Spain.

The images presented here are from some of those early excursions compiled into one virtual tour. Their yellowed, grainy texture reflect golden memories of the beauty and the unsurpassed variety (in Europe at least) of the French landscape; in this case from the Pyrenees in the south, to the beaches on Normandy in the north, via Provence and the Auvergne. It’s amusing to consider now, that if it had not been for my fear of flying I might not have got to visit some of these extraordinary places…